Hi there, I’m Duncan
I’m a food community builder and digital marketer. I consider it my calling to build a better food system, one which will provide good, clean, and fair food for all. For me this means supporting the growth of great food projects and businesses.
Working on a good food project or looking to grow a good food business? I’m open for a quick chat or to connect to you to someone awesome, but I’m currently not taking on clients. My plate is full with these projects here.
I’ve worked primarily with food social enterprises and tech startups, so adaption and collaboration are in my bag. Whether it be branding for food-based social enterprises, promoting local investment funds, implementing community economic development strategies, hosting food community events, or building entrepreneurial culture, building food communities and promoting social enterprises is what I do.
I’ve been on the ground to help food and beverage start-ups reach their first $100k in sales, promoted local investment funds towards reaching their first $1 million, and assisted the growth of multi-million dollar retail food businesses with 30%+ yearly growth rates.
I’ve been fortunate to promote and grow amazing organizations like Just Us! Coffee, Taproot Farms, FarmWorks Investment Co-op, Slow Food in Canada, Common Roots Urban Farm, the Acadia Entrepreneurship Centre, Farmers Markets of Nova Scotia, Pie R Squared, and many others dedicated to building a better food system.
I’m based in Wolfville, Nova Scotia, in the center of the beautiful Annapolis Valley. I work with digital marketing clients across Atlantic Canada (New Brunswick, Prince Edward Island, Nova Scotia, and Newfoundland).
Branding, Digital Marketing (Content marketing, growth hacking), Food Community Building, Startup Development
If you are curious about what I do…keep scrolling….
Clients & Projects
What My Clients Say About My Work
Here's why I switched from Google Sheets to Airtable for organizing marketing content. What do you think? Are you going to give Airtable [Affiliate] a try or are you already using it? What do you use it for? Our content...
These are three things that are working for me to grow my Instagram @debata account and save time. I've gained 50 new followers in January when I was actively doing the things mentioned below. Recently I've slowed down on Instagram because I'm working on keeping up...
Telling your community or customers what to do doesn't work. I've seen people try this over and over again in community and business. Traditional conferences are the worst for this, where some sort of expert spews a bunch of facts and tells the audience what to do....
As a followup to "How to Build Trust and Grow Sales in 2017," here's a helpful infographic that Bluewire Media created, based on consumer research, that explains various ways to help customers get to know your enterprise, trust it, and buy from it in 2017. As you can...
People who like you will listen to you, people who trust you will buy from you. - Zig Zigler People buy from who they know, like, and trust. From working with over 50 growing food businesses in the past 5 years, I know that the fastest growing enterprises invest more...
Food Community Builder and Marketer