Hi there, I’m Duncan

I’m a food community builder and digital marketer and I consider it my calling to build a better food system. A food system that will provide good, clean, and fair food for all. For me this means growing great food projects and businesses.  Working on a good food project or looking to grow a good food business? I’m open for a quick chat or to connect to you to someone awesome, but I’m currently not taking on clients because I have plenty of awesome clients and I’m working on these projects.

My Experience

I’ve worked primarily with food social enterprises and tech startups, so adaption and collaboration are in my bag. Whether it be branding for food social enterprises, promoting local investment funds, implementing community economic development strategies, hosting food community events, building entrepreneurial culture: building food communities and promoting social enterprises is what I do.

I’ve been on the ground growing food and beverage start-ups reach their first $100k in sales, promoting local investment funds to reach their first $1 million, and growing multi-million dollar retail food businesses with 30%+ yearly growth rates.

I’ve been fortunate to promote and grow amazing organizations like Just Us! Coffee, Taproot Farms, FarmWorks Investment Co-op, Slow Food in Canada, Common Roots Urban Farm, the Acadia Entrepreneurship Centre, Farmers Markets of Nova Scotia, Pie R Squared and many others dedicated to building a better food system.

I’m based in Wolfville, Nova Scotia, in the center of the beautiful Annapolis Valley. I work with digital marketing clients across Atlantic Canada (New Brunswick, Prince Edward Island, Nova Scotia, and Newfoundland).

Want to Connect? Drop me a line here, or on Twitter or Facebook

Strengths:

Branding, Digital Marketing (Content marketing, growth hacking), Food Community Building, Startup Development

 

If you are curious about what I do…keep scrolling….

 

Your Marketing Should Be Working for You 24/7

Put your feet up! Take a nap!  We’ve got you covered. We (my team and I) help organizations create automated marketing systems that delight the right customers, with the right message, at the right time and place. With a great marketing system in place, you’ll have time to get off the hustling hamster wheel and look at the big picture.

Marketing Systems that Work for You

We know that everyone’s skillsets, schedules, and comfort levels are unique. We know that a one size fits all approach and a laundry list of recommendations isn’t going to work. That’s why we design each marketing funnel to fit your needs and the needs of your team.

Service Areas

Content Marketing

Reaching customers gets more complicated every day. I help businesses make sense of content marketing and the web.

Digital Marketing Strategy

Social media has changed the game. I’ll help you create and execute digital marketing systems that get business results.

Brand Development

First impressions matter. I’ll help your brand stand out and invite your stakeholders to get behind your purpose.

Clients & Projects

Flying Apron Cookery & Inn, Logo, Website, Summerville, Nova Scotia
Pie R Squared - Convenience You Can Trust
Just Us! Coffee Roasters

What My Clients Say About My Work

I am so glad we got to work with Duncan to build a new website, social media and marketing plan.  Duncan built us an asset: a tool, resource, a piece of infrastructure that is helping us grow.  He built us something we can use easily:  Our sales and reach have greatly increased with these in place.
Plus, working with Duncan was fun and painless!  He managed to change my perspective, teach me things, and get me to change my habits without me even noticing!  I spend the same amount of time doing marketing, but with far greater impact now, thanks to what I’ve learned.  I’m so grateful for getting to work with Duncan.  It was time and money well-spent.”
Jayme Melrose

Director, Common Roots Urban Farm

Duncan approaches each project with a level of enthusiasm that is second to none! He works tirelessly at deepening his understanding of our brand and is effective at guiding us through our marketing/branding initiatives in a holistic way. It is always a pleasure to work with Duncan. Not only will I always welcome the opportunity to do so in the future but encourage others to do the same. Duncan’s competitive edge is his sincere passion for supporting local business in being as innovative as possible. He WILL take your enterprise to the next level. Britt Mastroinni

Managing Director, Just Us! Coffee Roasters Co-op

Blog

3 Time Saving Tips Instagram

These are three things that are working for me to grow my Instagram @debata account and save time. I've gained 50 new followers in January when I was actively doing the things mentioned below. Recently I've slowed down on Instagram because I'm working on keeping up...

Why Telling People What to Do Doesn’t Work

Telling your community or customers what to do doesn't work. I've seen people try this over and over again in community and business. Traditional conferences are the worst for this, where some sort of expert spews a bunch of facts and tells the audience what to do....

Why Your Website Might Be Leaving Money on the Table

As a followup to "How to Build Trust and Grow Sales in 2017," here's a helpful infographic that Bluewire Media created, based on consumer research, that explains various ways to help customers get to know your enterprise, trust it, and buy from it in 2017. As you can...

How to build trust and grow sales in 2017

People who like you will listen to you, people who trust you will buy from you. - Zig Zigler People buy from who they know, like, and trust. From working with over  50 growing food businesses in the past 5 years, I know that the fastest growing enterprises invest more...

Questions?

Duncan Ebata

Duncan Ebata

Food Community Builder and Marketer

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