Why Telling People What to Do Doesn’t Work

Why Telling People What to Do Doesn’t Work

Telling your community or customers what to do doesn’t work. I’ve seen people try this over and over again in community and business. Traditional conferences are the worst for this, where some sort of expert spews a bunch of facts and tells the audience...
Why Your Website Might Be Leaving Money on the Table

Why Your Website Might Be Leaving Money on the Table

As a followup to “How to Build Trust and Grow Sales in 2017,” here’s a helpful infographic that Bluewire Media created, based on consumer research, that explains various ways to help customers get to know your enterprise, trust it, and buy from it in...
How to build trust and grow sales in 2017

How to build trust and grow sales in 2017

People who like you will listen to you, people who trust you will buy from you. – Zig Zigler People buy from who they know, like, and trust. From working with over  50 growing food businesses in the past 5 years, I know that the fastest growing enterprises...

5 Second Rule Brain Hack that Has Changed My Life

Recently I watched this 5 Second Rule podcast interview of  Mel Robbins and it’s rapidly increased my productivity by reducing procrastination and overthinking in the last few days. It’s also helped me to understand how we’re all wired neurologically...